One of the many critical steps in creating a mobile application comes after it's been created. No matter how amazing an app might be, the public isn't gonna know that unless you tell them—and that's where an app's listing in one of the online apps stores comes into play. There, marketers are given many ways to shine and show off their apps, from visual snapshots to detailed descriptions of what they can do to simplify or brighten their customers' lives. The apps store is where the rubber meets the road, so to speak; where all that hard work is presented to the general public for the first time. We invite our Appvice Community members to use this thread to discuss their experiences with apps stores. What particular listings caught your eye, and why? Which ones do you think were poorly executed? And what do you think of the layouts and setups of the apps stores themselves—are they great, or do you think there are important features missing? Strike up a conversation about apps stores with your fellow members here.